Stakeholders: Bose product and marketing leadership
Agency: Deloitte Digital
Role: Emergency UX Writer
Overview: Create the product page for the new Quiet Comfort 35II headphones.
Challenges: In an ideal world, the UX writer is part of the design team from the beginning. This wasn't one of those times.
Project: I was given these layouts the day before the client presentation. I was able to affect some of the layout, but my main responsibility was to take the dry copy & make it exciting and in the Bose tone of voice.